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SEO Strategy and content

I help you connect with the right audience through strategic SEO, smart content planning, and copy that performs, across search, snippets, and AI-generated results.

SEO Audit +
Keyword Gap Analysis

I’ll dig into your current SEO setup to identify what’s working, what’s underperforming, and where your competitors are beating you. Through keyword gap research and technical audits, I’ll uncover untapped opportunities, including optimisation for AI Overviews, featured snippets, and People Also Ask.

Content Strategy & Optimisation Plan

We’ll develop a strategic content plan aligned with your goals, from deciding what to write, to how to structure it, and where to publish it. The focus? Boosting rankings, winning search real estate, and improving visibility in emerging AI search results. All tailored to what your audience actually searches for.

SEO-optimised Content Creation 

From landing pages to long-form blogs and product copy, I craft content designed to perform, across both traditional SERPs and evolving search experiences like AI-generated answers and rich results. Each piece is backed by search insights, structured for snippet visibility, and written to reflect your brand voice.

How It Helps

 

  • Build authority in Google, LLMs and other search engines

  • Boost organic traffic and lead gen

  • Align content with business goals and audience needs

  • Create resonance with markets through bilingual and culturally-tuned content

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